![]() ![]() They actually have a very heavy past and carry racist stereotypes that shouldn't even exist anymore. ![]() ![]() We can read for example: "How can "uncle ben's" be considered "racist"? Frankly, it's getting out of hand" or "We should just stop the bullshit in this country and realize that coffee grounds will always remain black no matter what we say or do." And "To the critics: what about taking a deep breath and calming down, for in the end it's just a rice brand." Some logos are part of our everyday landscape and seem at first glance "normal" and anything but scandalous. When reading French comments on the articles announcing these changes, one realizes that these stereotypes are not frankly understood on this side of the ocean. It is in this hot context that four American brands - such as Aunt Jemima or Uncle Ben's - have recently decided to get rid of logos and names imbued with racial stereotypes. We witnessed the immediate birth of the #BLACKLIVESMATTER movement online, which led to numerous questionings of white privilege, and above all a call for awareness and action. The murder of George Floyd by a white police officer was the last straw for ordinary racism in the United States. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |